Being able to provide your designer with an overview of your brand identity before any design work is begun, will save you a considerable amount of time and money, as well as align both you and your designer to your objectives from the very start! Download our highly specialized and purposeful Brand Discovery Workbook full of questions and exercises to help you identify, discover and define your own brand strategy. The workbook covers: mission statement, vision statement, purpose statement, brand characteristics, brand values, target audience, customer segmentation, competitor analysis, market position, unique selling proposition, tone of voice and much more! This workbook has a retail value of 400 AED and, for a limited time only, we're giving it away for free!
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